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Why Hire an Online Business Manager (OBM)

OBM vs VA

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Online Business ManagerThe role of an Online Business Manager is quite different from a Virtual Assistant and you can have both work in your business.  It is important to understand the differences between a Virtual Assistant and Online Business Manager. In Australia, most Virtual Assistants are Virtual Industry Professionals or Online Business Managers for the following reasons:

  • they are often proactive rather than reactive and accomplish tasks without you asking.
  • they develop an understanding of your business and keep the cogs turning
  • they understand the bigger picture of your business growth and development
  • they think outside the box
  • they give you ideas for growth and strategy in your business and quite often manage those ideas from start to finish

When You Hire an Online Business Manager You Get…

MORE TIME: Who doesn’t need more time?

The main goal of an online business manager is to free up your time so that you can work on the things that only you can do or the things that you enjoy most about your business. Now a virtual assistant can free up your time, however you may need to do some further checking and ensure that you have all of the processes in place first, some virtual assistants require an i’s dotted and t’s crossed approach.  It depends on the type of fit that you are after for your business and if you really do want to step away from the day-to-day operations and release yourself from having to oversee every piece of every project.

A TRUSTED PARTNER: Essential to the relationship

Online business managers truly care about their client’s businesses. They normally only work with 3-5 businesses to ensure that they develop the relationship with you as their client. They understand the overall business vision, are excited by the things to come, thrive on the day-to-day operations, they are comfortable with outsourcing and delegating and strive to make the business succeed. They treat the client’s business as if it were their own. In a sense, hiring a good Online Business Manager is like having a trusted partner invested in your business.

A DECISION MAKER: Making all the decisions is exhausting!

Operating a successful business requires a lot of day-to-day decisions and projects are often delayed because business owners don’t have time to handle them all. Fortunately, most decisions don’t have to be made by the business owner. A good online business manager will be willing to make decisions on their client’s behalf. This doesn’t mean they will be making all of the decisions; however, after establishing a guideline with the client, they can certainly handle many issues that arise throughout the day.

COMPLETED PROJECTS: A key component to bigger profits

Aside from the business owner, the Online Business Manager is the workhorse of the business. They spend most of their time planning, organising, and managing the tools, resources and staff within the business. Their focus is to ensure that things are running smoothly and efficiently; answering questions, dealing with unexpected issues in a timely manner, and keeping projects on track so that business goals are met. The seamless transition from one project to the next allows the business owner to stay focused and the business to grow.

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